Survey results: Tersible - Zinc 50mg - Pack of 03 A/B testing
Survey Question
You are looking to buy Zinc 50mg Tablets and come across the following two products. Based on the images, which one would you prefer to buy?
Response Progress
20of 20
Ordered20
Received20
Fulfillment100.0%
Winner
Option B
90.0% of total votes
Runner Up
Option A
10.0% of total votes
Total Responses
20
2 options
Voting Results
Distribution across 2 options
Winner
Demographics
Respondent breakdown by gender & age
Gender Split
20
total
Male60%
Female40%
Age Distribution
Individual Responses
20 responses
M
Male, 29Option B481 days ago
I find a bottle to be more convenient than a box, so I would choose option B.
What they didn't likeI don't like that it is in a box rather than a bottle.
F
Female, 31Option B481 days ago
Based on the images I would prefer to purchase the zinc tablets shown for Option B as I like the bottle packaging much more than the boxes shown for Option A.
What they didn't likeI did not really like the fact that the zinc supplements are broken up into 3 different boxes as I feel I would wind up misplacing one and opening another repeatedly.
M
Male, 42Option B481 days ago
The bottle comes with 120 tablets.
What they didn't likeI didn't like the box design.
F
Female, 41Option B481 days ago
This label looks a lot more modern.
What they didn't likeI prefer it when pills come in a bottle all together.
M
Male, 55Option A481 days ago
Provides information on product benefits on front cover.
What they didn't likeI like the color scheme but the lack of information is a deal-breaker.
M
Male, 38Option B481 days ago
I like the black and blue background of the label. The little tags like "UK made" and "vegan" are uniform, but look nice. It's just more visually appealing to me than A.
What they didn't likeI'm not a fan of the gray and white label. It just seems plain and boring in comparison to B.
M
Male, 37Option B481 days ago
I'd be more willing to buy B, it has the greater volume of pills and looks more like a traditional supplement bottle.
What they didn't likeThe product packaging looks very basic and unattractive.
M
Male, 39Option B481 days ago
I liked the design on the bottle. The information, although sparse, didn't overwhelm me as I looked at the product. It gave me all of the information that I think I would need to make an informed decision.
What they didn't likeOption A looked too generic to really be effective. It always brings doubt into my mind when a company doesn't put effort into a box because then I wonder what effort they put into the product.
M
Male, 47Option B481 days ago
I like the fact that the plastic container of tablets contains more, and also that it's a plastic container. That's what I'm more familiar with in terms of vitamin supplement packaging, so I feel more comfortable with Option B here. I'm not sure what the addition of Copper means for this product, but I'd still go with Option B.
What they didn't likeI was just less comfortable buying this Zinc supplement in a box. I like the plastic pill bottles; that's what I'm used to and prefer. Also, you get more tablets with the other option, and I like getting more so I don't have to buy replacement bottles so often.
M
Male, 40Option B481 days ago
i like that it has more tablets.
What they didn't likei dislike that it offers less tablets.